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Tags: strategic marketing 9th edition, strategic marketing 9th edition 2009, strategic marketing 9th edition cravens, strategic marketing 9th edition cravens piercy, strategic marketing 9th edition mcgraw hill
Step It Up Battle – Summer Edition – 2010
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Fundamentals of Management (7th Edition) $75.00 Fundamentals of Management, 7/e The practical tools of management presented through in-depth practice. Robbins/DeCenzo is the best-selling, brief, paperback text that gives students more depth and breadth of practical tools to practice their management skills than any other textbook. New author Mary Coulter brings a fresh perspective to the already best-selling duo of Stephen Robbins and David DeC… |
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Strategic Management: Concepts and Cases: Competitiveness and Globalization $108.00 Introduce strategic management using the market-leading text that sets the standard for the most complete, relevant presentation. Written by highly respected experts and prestigious scholars, Hitt/Ireland/Hoskisson’s STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, CONCEPTS AND CASE, 9E provides an intellectually rich, yet thoroughly practical, analysis of strategic management today. This … |
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Management (10th Edition) $34.77 Management theories come to life with insights from real managers! This best selling principles text vividly illustrates management theories by incorporating real-life perspectives from a myriad of managers on their greatest challenges and successes. In the tenth edition, new features further integrate real managers’ experiences into the text, helping students understand more clearly what … |
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Strategic Marketing Problems, by Kerin, 9th Edition, Workbook $5.35 This book is in Used condition |
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Strategic Marketing Management Cases by Edition , 1 $11.49 For Theory book, see Anderson/Vincze, Strategic Marketing Management. |
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Strategic Marketing Problems by Kerin, Roger A. Peterson, Robert A. Edition , 8 $13.49 Strategic Marketing Problems. Kerin, Roger A. Peterson, Robert A. |
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Strategic Database Marketing by Hughes, Arthur Middleton Edition ILL, 2 $13.49 Strategic Database Marketing. Hughes, Arthur Middleton |
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Strategic Marketing Management by Parry, Mark E. Edition ILL, 1 $24.99 Strategic Marketing Management. Parry, Mark E. |
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Strategic Marketing by Cravens, David Piercy, Nigel Edition , 9 $60.49 Strategic Marketing by Cravens, David Piercy, Nigel |
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Strategic Marketing Management by Parry, Mark E. Edition ILL, 1 $16.49 Strategic Marketing Management. Parry, Mark E. |
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Strategic Marketing Management by Dolan, Robert J. Edition , 0 $19.49 Strategic Marketing Management. Dolan, Robert J. |
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Cases in Strategic Marketing Management by Quelch, John A. Edition , 1 $13.99 Cases in Strategic Marketing Management by Quelch, John A. |
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Strategic Marketing for Not-for-Profit Organizations by Lauffer, Armand Edition ILL, 0 $24.99 Strategic Marketing for Not-for-Profit Organizations. Lauffer, Armand |
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Strategic Marketing by Cravens, David; Piercy, Nigel Edition ILL, 9 $33.99 Strategic Marketing by Cravens, David; Piercy, Nigel |
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Strategic Marketing for Success in Retailing by Samli, A. Coskun Edition ILL, 0 $17.99 Strategic Marketing for Success in Retailing. Samli, A. Coskun |
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Strategic Marketing by Venter Edition ILL, 0 $41.99 Strategic Marketing introduces the theories and formulation of strategic marketing, discusses the analysis of the environment, and how to apply and evaluate the concepts (to satisfy customer wants or needs while meeting company objectives) in a Southern African setting through case studies. |
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Marketing, 9th Edition $217.99 With a fresh, streamlined design, MARKETING, 9e “Takes You There”–helping students achieve complete marketing success–by delivering the best the market has to offer: cutting-edge coverage, powerful learning tools, captivating examples, and innovative applications that ensure students not only understand marketing concepts, but also know how to effectively apply them to real-world practice. Packed with choices, the book offers unequaled flexibility and exceptional tools to meet a variety learning and styles. An online megaresource, CengageNOW creates personalized study plans that enable students to identify weak spots and effectively master materials. Shot specifically for this textbook, an all-new video package features fascinating success stories from vibrant companies. There are also myriad resources to liven the classroom experience. And with the Integrated Learning System, all content and supplements are organized by learning objective. With its solid reputation, engaging writing style, and success in a range of teaching environments, this thorough, midlevel marketing text has broad-based appeal among instructors and students alike–helping both reach their ultimate marketing destination. |
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Strategic Marketing by Mooradian, Todd Matzler, Kurt Edition REV, 1 $41.99 An all-purpose approach to strategic marketing management.Because strategic marketing is the essential marketing activity, Mooradian provides readers with a highly applied decision-making framework and exploration of the tools that can be used to solve marketing problems. |
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Marketing , 9th ed. by Charles W. Lamb; Lamb, Charles W. Edition , 9 $1.99 Marketing , 9th ed.. Charles W. Lamb; Lamb, Charles W. |
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Strategic Marketing by Cravens, David W Edition , 6 $13.49 Strategic Marketing is a text and casebook that discusses the concepts and processes for gaining the competitive advantage in the marketplace. The author examines many components of a market-driven strategy, including technology, customer service, customer relationships, pricing, and the global economy. The text provides a strategic perspective and extends beyond the traditional focus on managing the marketing mix. The cases demonstrate how real companies build and implement effective strategies. David Cravens is well known in the marketing discipline and was the recipient of the Academy of Marketing Sciences Outstanding Marketing Educator Award. |
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Exploring Marketing Research, 9th Edition by William G. Zikmund; Zikmund, William G. Edition , 9 $1.99 Exploring Marketing Research, 9th Edition. William G. Zikmund; Zikmund, William G. |
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Strategic Marketing by Alsem, K. J. Edition , 1 $13.99 Strategic Marketing employs the most detailed step-by-step approach available to illustrate the entire process of building a successful marketing plan. The process approach leads the student through the process of writing a complete marketing plan for a brand, mirroring the same approach used by marketing planning experts. Delivering customer value is the purpose of good marketing strategy, so a customer and brand orientation is followed throughout the book: in the analysis, in choosing options, in developing marketing strategy, and in implementation. Strategic guidelines–what to do and what not to do in marketing practice–are given throughout the book. Finally, the text provides extensive coverage of tools and techniques that can be helpful in the planning process. |
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Exploring Marketing Research, 9th Edition $220.49 See yourself as a manager of market research with EXPLORING MARKETING RESEARCH, the modern, fascinating book that introduces you to the design, collection, analysis, and reporting of marketing research data. You’ll explore all the facts and data relevant to a firm’s current and future needs, and you’ll quickly learn about traditional types of marketing research, such as designing questionnaires. The authors illustrate the usefulness of the latest technological developments that facilitate marketing research, including data collection devices, data analysis tools, and practical approaches to data analysis. With more emphasis on ethical and international issues relating to marketing research, this book is a valuable learning tool for anyone interested in marketing research and how it is used in modern business. |
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Strategic Marketing Problems by Kerin, Roger; Peterson, Robert Edition ILL,REV, 11 $21.99 Strategic Marketing Problems by Kerin, Roger; Peterson, Robert |
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Strategic Management: Competitiveness and Globalization, Concepts, 9th ed. by Michael A. Hitt; Hitt, Michael A. Edition , 9 $1.99 Strategic Management: Competitiveness and Globalization, Concepts, 9th ed.. Michael A. Hitt; Hitt, Michael A. |
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Marketing, by Lamb, 9th Edition $113.99 This book is in New – Excellent condition |