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New Year's TV market, won the "good start" – Internet TV, LED TV – Network Appliance Industry-hc360 HC

New Year’s cold rain did not dampen consumers

TV

Enthusiasm. From December 31, 2009 on the early start of TV promotion, pull the New Year

Sell

Climax, showing much better than in previous years, high-profile Golden Week. Power marketing joint venture brand hair, and domestic brand consists of the market cake, struck up a song of victory, to the color TV market in 2010 into a cardiac stimulant.

Joint brand suddenly become

32 inches or more hot

New Year’s Day are enjoying

Suning

TV in the same period last year on sales growth of more than 100%, exceeding the mandate of the New Year sales. While stationed outside the customs of Yiqun Wu Shaogui excitedly electrical, general manager, told reporters that, as

LED

LCD TV to become a new favorite New Year’s Day, with activities affecting the role of TM to make color TV sales in the category of the most eye-catching, color TV sales were up 60% growth.

Asked how the sale of New Year’s Day, several made for TV-related abnormalities were similar answers, saying “okay,” revealed his mission surpassed easily and joy.

Changhong

Zhang Liang, director of the Shenzhen branch office market, said sales of the company arranged for 10 days to complete the task had the first three days, market share growth is not small. Skyworth Shenzhen Branch Marketing Manager Liang Zhong told reporters that New Year’s

Price war

Play is not heavy, Skyworth did not even participate in price wars, just launched a special individual models, on New Year’s color TV market in Shenzhen, close to 5,000 units sold, the amount of more than 20 million yuan.

Bright spots is a joint venture brand an individual against “inaction” of the normal, subversive of the price reduction action got all the market share.

Sony

Play a leading role, provoked a 32-inch TV’s price promotions banner. In general, the 32-inch TV market, as the current size of the main sales section of the market price of most joint-venture brand 4,000 yuan, domestic brands in the market price of around 3,000 yuan. Recent 32-inch

LCD screen

Shortage, while Sony’s 32-inch TV is priced at just 2,999 yuan, rise in Suning line up for the public, the market hot anomaly.

LED into the market new favorite

Internet shares continue to rise

2009 years of color television market most of the discussion than LED and the Internet, and they market in the New Year’s Day, “ours” the one. It is reported that combined the major TV brands Suning directly through the price drop, gifts and other forms of promotion to invest in a large number of LED LCD TV sales resources, attracting high-quality, thin appearance, environmental protection and energy saving requirements of the higher-end consumers. As the LED has not yet popular and more expensive than LCD TVs with the size 1.5 times as expensive, big brand by buying “LED to send small-size LCD” and other forms of activities to increase the added value LED LCD TV. Proved, LED market is becoming the new darling. LED Skyworth has decided to field full-scale attack, the New Year period, LED products accounted for 15% of the overall Skyworth. The Konka and Hisense’s market performance is also impressive.

Internet TV times in 2009 a beautiful episode, copyright disputes and SARFT “cross” a regulatory system, destined to the Internet TV extraordinary way. But the controversy did not become obstacles to block their progress, share instead continue to rise. TCL in the push to upgrade the Internet, doing LED network Hisense, Konka is propaganda network Rui LED. New Year period, TCL said that the New Year period last year increased by 115% or more, leading the new generation of color TV sets in 2010 the trend. TCL Chen Yong, general manager of the Shenzhen branch, said the world’s leading technology, continued to add exciting features and services, is none other substantial benefits, Internet TV is hot nowadays TCL three main reasons.

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