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How to Find a Profitable Membership Marketing Niche

Membership marketing is an extremely profitable business – if you do it right. Use your membership site to bring in multiple streams of income but only if you target the right market, the market that will be happy to pay for your content, products, and resources. Here are three steps to ensure you hit your target!

#1 Identify Your Money Making Market

You may already have a market in mind. If you do – fantastic! There are a few steps that you’ll want to take to make sure that it is a market that will make money. There’s no point in building a membership website if it isn’t going to put cash in your wallet.

So, maybe you have a passion for nutrition and are interested in a membership site that sells information and products related to nutrition. If this is the case, there are a few things that you will want to do to narrow your niche or create a sub-niche. The more targeted your niche, the more money you’ll make.

A sub niche doesn’t necessarily mean a highly targeted topic, make it a highly targeted demographic too. Speak to friends, family, and associated to help brainstorm a possibility of sub niches. Explore forums, chat rooms, and other membership sites on relevant topics.

If you do not have a topic or niche identified then use your resources, this again means family friends and business associates for guidance. Ask them what topics they’re interested in. Search hobbies, passions, and areas that you are interested in learning more about. For example, rock climbing may be something that you’ve always aspired to learn. Use this desire to learn to launch a rock climbing membership site.

#2 Determine Demand

To examine whether there is a demand for this information you have a wealth of options.

Check out online bookstores or visit your local bookstore and check out what’s on the bestseller’s list. These may be topics with an abundance of membership sites already but chances are you will find a profitable sub-niche or specialty market.

Keyword research seems to be where people often go next, keyword research is a valuable tool. Consider repeating the process several times. The first time keyword research may actually help you determine a sub-niche. By searching for a general keyword like nutrition, you may find several sub niche possibilities.

However we’re talking about what to do with keyword research once you’ve determined your niche, keyword research to help you identify demand. For example, you’ve decided to create a membership site for the senior athlete, athletes over 50. Keyword research will help you learn what topics senior athletes are interested in and which topics receive the most demand.

#3 Dig Deep

It takes more than just a little keyword research to make sure you’re hitting the right target market. Remember if your aim is off, your profits will be too.

Dig deep in forums and chat rooms. Forums and chat rooms are a fantastic way to research your market anonymously. Behind the scenes research so to speak. When you learn what other people are looking for, then determine if your sub niche is specific enough to provide it, and if there are enough people interested in the type of information and products you’d be offering.

Feeling bold? Register for the forum and ask questions. Don’t give away the bank, there are many people that would gladly take your idea and run with it but asking questions and taking notes will definitely help you understand your market and their needs.

Dig deep by visiting relevant websites. Once you’re done digging through the forums and chat rooms, take a peek at the websites that are currently available and relevant to your topic. For example, visit sports nutrition websites and websites for senior athletes. Take a look at the products that they’re selling. Don’t forget to take a look at the advertisers on their websites too! Visit the sponsored websites to examine their sites and products and study their marketing strategy and audience.

Dig in the back of magazines related to your topic. There is a magazine on just about every topic under the sun. Grab an issue or two and flip to the back. Check out the advertisers. Why? It will give you a list of proven products to promote on your membership site. Magazines are expensive to advertise in, if these companies can afford to pay for an ad, chances are they’re doing well and their products are in demand.

Dig deep in article directories. Visit your favorite article directory, like Ezine Articles and search for information on your niche topic. This will give you a quick glance on the current demand for information. It will also give you a list of websites already established in your field. Visit the sites and examine what they’re doing right and wrong and what you can take from them and make better.

About the Author

Jeremy Gislason is a leading expert on membership sites, marketing and online business. Do you want to market and sell all of your products faster? Free how to business and marketing courses at: http://www.MembershipMillionaire.com

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African Media: Michael Power $15.84 New – Chapters: Michael Power. Source: Wikipedia. Pages: 108. Not illustrated. Free updates online. Purchase includes a free trial membership in the publisher’s book club where you can select from more than a million books without charge. Excerpt: Michael Power is an advertising character, the cornerstone of a large marketing campaign by the beer company Guinness to promote its products in Africa from 1999 to 2006. The character was played by actor, model, and spokesman Cleveland Mitchell, who w

African Media: Michael Power $21.55 New – Chapters: Michael Power. Source: Wikipedia. Pages: 108. Not illustrated. Free updates online. Purchase includes a free trial membership in the publisher’s book club where you can select from more than a million books without charge. Excerpt: Michael Power is an advertising character, the cornerstone of a large marketing campaign by the beer company Guinness to promote its products in Africa from 1999 to 2006. The character was played by actor, model, and spokesman Cleveland Mitchell, who w

Agricultural Companies of Israel: Carmel Agrexco, Netafim, Plastro Irrigation Systems, Rotem $8.41 Purchase includes free access to book updates online and a free trial membership in the publisher’s book club where you can select from more than a million books without charge. Not illustrated. Excerpt: Carmel Agrexco (or in short Agrexco), established in 1956, is Israels largest exporter of agricultural produce, with the European Union one of its major markets. Today, the Carmel label markets 350,000 tons of fresh produce and flowers exported around the world, yielding an annual turnover of $580 million. “Carmel” is the internationally recognized brand name used by Agrexco for fresh produce exports from Israel. Agrexco is a state-owned company, with 50% of its stock held by the State of Israel, 25% by the Israeli Production and Marketing Boards, and 25% by Tnuva. In August 2008, the Israeli government approved a privatization program for Agrexco, stipulating that at least 51% of Agrexco’s stock should be tendered to private investors. This decision follows in the wake of the recently completed transformation of Tnuva from a cooperative owned by Israeli farmers (kibbutzim and moshavim) to a private company owned by Apax Partners. In 2007, Agrexco marketed 435,000 tons of fresh agricultural produce with a turnover of 653 million. This consisted mainly of vegetables (47%), cut flowers (19%), and fruits (14%). In addition to exporting the produce of Israeli farmers inside the Green Line and in West Bank settlements, Agrexco is the main export channel to Europe for Palestinian fresh produce from Gaza (carnations, strawberries, cherry tomatoes, vine tomatoes), which is marketed under the Coral brand name. Agrexco has a global network of marketing branches operating in London, Frankfurt, Paris, Rotterdam, New York, Zurich, Vienna, Madrid, and Milan. Special sales offices in Israel deal with countries where Agrexco does not have representative offices, such as Eastern Europe, the Far and Near East. Carmel Agrexco’s main UK depot … More:

Agricultural Marketing Organizations: International Federation of Organic Agriculture Movements $16.97 New – Chapters: International Federation of Organic Agriculture Movements. Source: Wikipedia. Pages: 66. Not illustrated. Free updates online. Purchase includes a free trial membership in the publisher’s book club where you can select from more than a million books without charge. Excerpt: The International Federation of Organic Agriculture Movements (IFOAM) is the worldwide umbrella organization for the organic agriculture movement, uniting more than 750 member organizations in 108 countries. I

Agricultural Marketing Organizations: International Federation of Organic Agriculture Movements $13.94 Used – Chapters: International Federation of Organic Agriculture Movements. Source: Wikipedia. Pages: 66. Not illustrated. Free updates online. Purchase includes a free trial membership in the publisher’s book club where you can select from more than a million books without charge. Excerpt: The International Federation of Organic Agriculture Movements (IFOAM) is the worldwide umbrella organization for the organic agriculture movement, uniting more than 750 member organizations in 108 countries.

Agricultural Marketing Organizations: International Federation of Organic Agriculture Movements $16.97 Used – Chapters: International Federation of Organic Agriculture Movements. Source: Wikipedia. Pages: 66. Not illustrated. Free updates online. Purchase includes a free trial membership in the publisher’s book club where you can select from more than a million books without charge. Excerpt: The International Federation of Organic Agriculture Movements (IFOAM) is the worldwide umbrella organization for the organic agriculture movement, uniting more than 750 member organizations in 108 countries.

Agricultural Marketing Organizations: International Federation of Organic Agriculture Movements $16.24 New – Chapters: International Federation of Organic Agriculture Movements. Source: Wikipedia. Pages: 66. Not illustrated. Free updates online. Purchase includes a free trial membership in the publisher’s book club where you can select from more than a million books without charge. Excerpt: The International Federation of Organic Agriculture Movements (IFOAM) is the worldwide umbrella organization for the organic agriculture movement, uniting more than 750 member organizations in 108 countries. I

Agriculture Companies Of Canada $14.14 Purchase includes free access to book updates online and a free trial membership in the publisher’s book club where you can select from more than a million books without charge. Chapters: Ontario Swine Improvement, Canadian Wheat Board, United Farmers of Alberta, Saskatchewan Wheat Pool, Agricore United, Agrium, Alberta Wheat Pool, Wheat Pool, Rainbow Greenhouses, Growmark, Viterra, United Grain Growers, Mckenzie Seeds, Farmers of North America. Excerpt: Agricore United was a farmer-directed agri-business in Canada. It supplied crop nutrition and crop protection products, and offered grain handling and marketing services. It was created on November 1, 2001 by the merger of Agricore and United Grain Growers . It was headquartered in Winnipeg, Manitoba. Its shares were publicly traded on the Toronto Stock Exchange (TSX) under the symbol “AU” (“AU.LV” – Limited voting common shares; “AU.DB” – Convertible 9 % debentures; “AU.PR.A” – Series A preferred shares) until June 15, 2007, when it was taken over by the Saskatchewan Wheat Pool . Agri-business giant Archer Daniels Midland (ADM) had a 28 % stake in the company at the time of the takeover. Grain Handling and Merchandising Agricore bought, marketed and transported grain, oil seeds and other special crops from the farm to end-use markets using the company s network of grain elevators from Manitoba to British Columbia and ownership/interest in port terminals in Vancouver, Thunder Bay and Prince Rupert. The grain was moved from the farmer s field to the company s geographically dispersed and strategically located country elevator network. Grain was then shipped to a domestic, U.S. or Mexican customer, such as a flour mill, crushing plant, feed mill or maltster, or to a port terminal for export to end-use customers in Europe, South America, the Pacific Rim, Africa and the Middle East. Crop Production Services The company sold more crop inputs in western Canada than any other company. This included manufacture,

Agriculture in Colombia: Federacin Nacional de Cafeteros de Colombia $16.97 New – Chapters: Federacin Nacional de Cafeteros de Colombia. Source: Wikipedia. Pages: 51. Not illustrated. Free updates online. Purchase includes a free trial membership in the publisher’s book club where you can select from more than a million books without charge. Excerpt: The Federacin Nacional de Cafeteros de Colombia (English: ), often abbreviated Fedecaf, is a non-profit business association, popularly known for its “Juan Valdez” marketing campaign. The federation was founded in 1927 as a

Agriculture in Colombia: Federacin Nacional de Cafeteros de Colombia $13.94 Used – Chapters: Federacin Nacional de Cafeteros de Colombia. Source: Wikipedia. Pages: 51. Not illustrated. Free updates online. Purchase includes a free trial membership in the publisher’s book club where you can select from more than a million books without charge. Excerpt: The Federacin Nacional de Cafeteros de Colombia (English: ), often abbreviated Fedecaf, is a non-profit business association, popularly known for its “Juan Valdez” marketing campaign. The federation was founded in 1927 as

Agriculture in Colombia: Federacin Nacional de Cafeteros de Colombia $15.36 Used – Chapters: Federacin Nacional de Cafeteros de Colombia. Source: Wikipedia. Pages: 51. Not illustrated. Free updates online. Purchase includes a free trial membership in the publisher’s book club where you can select from more than a million books without charge. Excerpt: The Federacin Nacional de Cafeteros de Colombia (English: ), often abbreviated Fedecaf, is a non-profit business association, popularly known for its “Juan Valdez” marketing campaign. The federation was founded in 1927 as

Agriculture in Colombia: Federacin Nacional de Cafeteros de Colombia $16.24 New – Chapters: Federacin Nacional de Cafeteros de Colombia. Source: Wikipedia. Pages: 51. Not illustrated. Free updates online. Purchase includes a free trial membership in the publisher’s book club where you can select from more than a million books without charge. Excerpt: The Federacin Nacional de Cafeteros de Colombia (English: ), often abbreviated Fedecaf, is a non-profit business association, popularly known for its “Juan Valdez” marketing campaign. The federation was founded in 1927 as a