Posted by admin | Posted in Uncategorized | Posted on 26-04-2011
Tags: art, blog, design, inspiration, marketing, marketing art, marketing articles, marketing articles 2010, marketing articles 2011, marketing artist

Tips On Purchasing And Aquiring Art For Investment Purposes
As with any financial investment or asset, using signed prints for investment can take a bit of homework. If you consider the painting that you wish to purchase, it has often been created as a result of centuries of culture and inspiration, as is the product of modern society today.
So to avoid studying through layers and layers of art books, it is easier to follow some general rules.Think of which type of art you enjoy above all; this at the minimum gives pleasure to your work of art which may cost you thousands of pounds.
An excellent idea to do this is to thumb through various art books or visit an Art gallery. One quickly realizes what one prefers whether it is from the great masters or more modern techniques and styles. You can also get a feel for which types of media you prefer, ie. oils, watercolours or pencil drawings for example.Visit a few prestigious Art sites or subscribe to their newsletters. This way you will get a feeling of how the art market works and what is available. Knowing which art works are on the market is very useful when you make your final purchase.
Often go to a few auctions and see what is being purchased and what are in demand. This is basic common sense when using art for investment purposes.Talking to fellow collectors also helps to understand in terms of what is sought after and what is not currently in fashion. But more importantly it gives one an understanding into the art mechanisms of purchases, ie. the desire and rarity. Plus, check how much each artist’s recent works of art sold for.
This gives one an insight into the works resale value.Art is not a fast quick sell get rich investment. So do consider how much you have to spend and how long you can put the work to one side for the resale of your artwork. If you are unable to leave your work for a set time or do not have the initial money to invest use this time to understand the market and find out more about fine art.
Go to art exhibitions on a regular basis, there is of course a difference between art fairs and flea market type of markets. Art exhibitions are easy to find once you become familiar with art galleries and sites pertaining to fine art. A keen mind can lead to the purchase of an art work by an up and coming artist which is a great advantage to discover in the early days.Research a little about the artist, this makes the work more interesting and increases the possibility to sell your artwork. Everybody likes the story of Van Gogh and his ear! It is no different today.
Although well known artists can have famous histories which you may wish to explore before buying their watercolour, or particularly intriguing stories which you can tell to potential clients.For example, where the artist grew up can be important.
In conclusion stay in touch with the artist, ie. be aware of their current works that have been produced, and which paintings have been purchased and for how much. Just like any asset you have to know prices and availability in the present day. This stands you in a strong postion when deciding to realize your precious asset. Buying a painting for financial gain can be fun and a learning curve as well as financially beneficial.
About the Author
David Tatham has been involved in the art world for over twenty five years and . His website contains a wealth of information, also hundreds signed, limited edition prints and original works of art by world renowned artists,eg. The conservationist and wildlife artist,
David Shepherd
http://www.davidshepherd.com
.
Sell More Fine Art: Art Marketing Made Easy!
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$12 Million Stuffed Shark: The Curious Economics of Contemporary Art $12 Why would a smart New York investment banker pay $12 million for the decaying, stuffed carcass of a shark? By what alchemy does Jackson Pollock’s drip painting No. 5, 1948 sell for $140 million? Intriguing and entertaining, The $12 Million Stuffed Shark is a Freakonomics approach to the economics and psychology of the contemporary art world. Why were record prices achieved at auction for works by 131 contemporary artists in 2006 alone, with astonishing new heights reached in 2007? Don Thompson explores the money, lust, and self-aggrandizement of the art world in an attempt to determine what makes a particular work valuable while others are ignored.This book is the first to look at the economics and the marketing strategies that enable the modern art market to generate such astronomical prices. Drawing on interviews with both past and present executives of auction houses and art dealerships, artists, and the buyers who move the market, Thompson launches the reader on a journey of discovery through the peculiar world of modern art. Surprising, passionate, gossipy, revelatory, The $12 Million Stuffed Shark reveals a great deal that even experienced auction purchasers do not know. |
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201 Great Ideas for Your Small Business $0.99 Praise for 201 Great Ideas for Your Small Business, Third Edition”Brilliantly researched. Brilliantly written. A gem of priceless value on almost every page. Read. Inhale. Absorb. Great stuff.”—Tom Peters, author of The Little BIG Things: 163 Ways to Pursue Excellence and coauthor of In Search of Excellence”Think of this book as the Physician’s Desk Reference of small business. You may not use all 201 ideas at once, but over the course of building your business, you’ll probably need many of them. Jane has done a fantastic job of compiling this knowledge.”—Guy Kawasaki, author of Enchantment: The Art of Changing Hearts, Minds, and Actions”This is the all-time classic reference for people looking to start or run a business of their own. Buy this book, and read at least one of Jane Applegate’s ideas every day. Even if you’ve been in business for a while, I guarantee you will learn ten new things you didn’t have a clue about before.”—Cliff Ennico, nationally syndicated small business columnist, and author of fifteen books including Small Business Survival Guide and The eBay Seller’s Tax and Legal Answer Book201 Proven Tips for Making Your Small Business a Huge SuccessFrom Skagway, Alaska, to Portland, Maine, small business guru Jane Applegate collected hundreds of creative, simple, proven tips and tricks for managing, growing, and promoting a small business. Now, in this thoroughly revised and updated edition of her international bestseller, Jane shares the best-of-the-best of them with you, along with her expert insights and advice and those of some of the country’s brightest and best business minds.Covers all key areas of business success—from managing people to managing money, marketing your business to creating a giant online presenceIncludes dozens of inspiring and instructive real-life success stories from small business owners |
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201 Great Ideas for Your Small Business $22.95 Praise for 201 Great Ideas for Your Small Business, Third Edition”Brilliantly researched. Brilliantly written. A gem of priceless value on almost every page. Read. Inhale. Absorb. Great stuff.”—Tom Peters, author of The Little BIG Things: 163 Ways to Pursue Excellence and coauthor of In Search of Excellence”Think of this book as the Physician’s Desk Reference of small business. You may not use all 201 ideas at once, but over the course of building your business, you’ll probably need many of them. Jane has done a fantastic job of compiling this knowledge.”—Guy Kawasaki, author of Enchantment: The Art of Changing Hearts, Minds, and Actions”This is the all-time classic reference for people looking to start or run a business of their own. Buy this book, and read at least one of Jane Applegate’s ideas every day. Even if you’ve been in business for a while, I guarantee you will learn ten new things you didn’t have a clue about before.”—Cliff Ennico, nationally syndicated small business columnist, and author of fifteen books including Small Business Survival Guide and The eBay Seller’s Tax and Legal Answer Book201 Proven Tips for Making Your Small Business a Huge SuccessFrom Skagway, Alaska, to Portland, Maine, small business guru Jane Applegate collected hundreds of creative, simple, proven tips and tricks for managing, growing, and promoting a small business. Now, in this thoroughly revised and updated edition of her international bestseller, Jane shares the best-of-the-best of them with you, along with her expert insights and advice and those of some of the country’s brightest and best business minds.Covers all key areas of business success—from managing people to managing money, marketing your business to creating a giant online presenceIncludes dozens of inspiring and instructive real-life success stories from small business owners |
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201 Great Ideas for Your Small Business $0.99 Praise for 201 Great Ideas for Your Small Business, Third Edition”Brilliantly researched. Brilliantly written. A gem of priceless value on almost every page. Read. Inhale. Absorb. Great stuff.”—Tom Peters, author of The Little BIG Things: 163 Ways to Pursue Excellence and coauthor of In Search of Excellence”Think of this book as the Physician’s Desk Reference of small business. You may not use all 201 ideas at once, but over the course of building your business, you’ll probably need many of them. Jane has done a fantastic job of compiling this knowledge.”—Guy Kawasaki, author of Enchantment: The Art of Changing Hearts, Minds, and Actions”This is the all-time classic reference for people looking to start or run a business of their own. Buy this book, and read at least one of Jane Applegate’s ideas every day. Even if you’ve been in business for a while, I guarantee you will learn ten new things you didn’t have a clue about before.”—Cliff Ennico, nationally syndicated small business columnist, and author of fifteen books including Small Business Survival Guide and The eBay Seller’s Tax and Legal Answer Book201 Proven Tips for Making Your Small Business a Huge SuccessFrom Skagway, Alaska, to Portland, Maine, small business guru Jane Applegate collected hundreds of creative, simple, proven tips and tricks for managing, growing, and promoting a small business. Now, in this thoroughly revised and updated edition of her international bestseller, Jane shares the best-of-the-best of them with you, along with her expert insights and advice and those of some of the country’s brightest and best business minds.Covers all key areas of business success—from managing people to managing money, marketing your business to creating a giant online presenceIncludes dozens of inspiring and instructive real-life success stories from small business owners |
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2012 Artist’s & Graphic Designer’s Market $15.33 New – Features informative articles offering advice on how to succeed in the competitive art industry. This title lets readers discover resources for obtaining grants, marketing and promoting their work, and networking with fellow artists. |
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2012 Artist’s & Graphic Designer’s Market $17.06 New – Features informative articles offering advice on how to succeed in the competitive art industry. This title lets readers discover resources for obtaining grants, marketing and promoting their work, and networking with fellow artists. |
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2012 Artist’s & Graphic Designer’s Market $15.33 Used – Features informative articles offering advice on how to succeed in the competitive art industry. This title lets readers discover resources for obtaining grants, marketing and promoting their work, and networking with fellow artists. |
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2012 Artist’s & Graphic Designer’s Market $17.06 Used – Features informative articles offering advice on how to succeed in the competitive art industry. This title lets readers discover resources for obtaining grants, marketing and promoting their work, and networking with fellow artists. |
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21st Century China: View and Vision $52.39 New – Global Encyclopaedia of Business Management represents the most up-to-date, authoritative and accessible guide to the modern business world available, providing a gateway to the state of the art in marketing, finance, strategy, leadership, people management and beyond. This Encyclopaedia is organized alphabetically into over 150 entries covering the whole spectrum of business and management including: business terms. Concepts, thinkers, practitioners, organizations, brands, companies etc. |
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21st Century China: View and Vision $55.44 Used – Global Encyclopaedia of Business Management represents the most up-to-date, authoritative and accessible guide to the modern business world available, providing a gateway to the state of the art in marketing, finance, strategy, leadership, people management and beyond. This Encyclopaedia is organized alphabetically into over 150 entries covering the whole spectrum of business and management including: business terms. Concepts, thinkers, practitioners, organizations, brands, companies etc. |
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21st Century China: View and Vision $87 Used – Global Encyclopaedia of Business Management represents the most up-to-date, authoritative and accessible guide to the modern business world available, providing a gateway to the state of the art in marketing, finance, strategy, leadership, people management and beyond. This Encyclopaedia is organized alphabetically into over 150 entries covering the whole spectrum of business and management including: business terms. Concepts, thinkers, practitioners, organizations, brands, companies etc. |
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21st Century China: View and Vision $86.25 Used – Global Encyclopaedia of Business Management represents the most up-to-date, authoritative and accessible guide to the modern business world available, providing a gateway to the state of the art in marketing, finance, strategy, leadership, people management and beyond. This Encyclopaedia is organized alphabetically into over 150 entries covering the whole spectrum of business and management including: business terms. Concepts, thinkers, practitioners, organizations, brands, companies etc. |
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21st Century China: View and Vision $86.25 Used – Global Encyclopaedia of Business Management represents the most up-to-date, authoritative and accessible guide to the modern business world available, providing a gateway to the state of the art in marketing, finance, strategy, leadership, people management and beyond. This Encyclopaedia is organized alphabetically into over 150 entries covering the whole spectrum of business and management including: business terms. Concepts, thinkers, practitioners, organizations, brands, companies etc. |
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52 Weeks of Sales Success: America’s #1 Salesman Shows You How to Send Sales Soaring $30.53 New – Acknowledgments.Introduction.Week 1.Start Now.Do the Hardest Thing First.Tell Everyone You Know What You Do.Remain Positive.Work for Today, Tomorrow, and Your Future.Stick to It.Week 2.Stay Put.Week 3.Cultivate an Entrepreneurial Mindset.Procuring Tools and Resources.Marketing Yourself.Hiring Employees (Assistants).Building a Sales Team.Week 4.Project a Positive Attitude.Surround Yourself with Positive People.Seek Out Positive Ideas.Banish Negativity and Self-Defeatism.Master the Art of Po |
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52 Weeks of Sales Success: America’s #1 Salesman Shows You How to Send Sales Soaring $30.42 New – Acknowledgments.Introduction.Week 1.Start Now.Do the Hardest Thing First.Tell Everyone You Know What You Do.Remain Positive.Work for Today, Tomorrow, and Your Future.Stick to It.Week 2.Stay Put.Week 3.Cultivate an Entrepreneurial Mindset.Procuring Tools and Resources.Marketing Yourself.Hiring Employees (Assistants).Building a Sales Team.Week 4.Project a Positive Attitude.Surround Yourself with Positive People.Seek Out Positive Ideas.Banish Negativity and Self-Defeatism.Master the Art of Po |
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52 Weeks of Sales Success: America’s #1 Salesman Shows You How to Send Sales Soaring $41.8 New – Acknowledgments.Introduction.Week 1.Start Now.Do the Hardest Thing First.Tell Everyone You Know What You Do.Remain Positive.Work for Today, Tomorrow, and Your Future.Stick to It.Week 2.Stay Put.Week 3.Cultivate an Entrepreneurial Mindset.Procuring Tools and Resources.Marketing Yourself.Hiring Employees (Assistants).Building a Sales Team.Week 4.Project a Positive Attitude.Surround Yourself with Positive People.Seek Out Positive Ideas.Banish Negativity and Self-Defeatism.Master the Art of Po |
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52 Weeks of Sales Success: America’s #1 Salesman Shows You How to Send Sales Soaring $41.8 New – Acknowledgments.Introduction.Week 1.Start Now.Do the Hardest Thing First.Tell Everyone You Know What You Do.Remain Positive.Work for Today, Tomorrow, and Your Future.Stick to It.Week 2.Stay Put.Week 3.Cultivate an Entrepreneurial Mindset.Procuring Tools and Resources.Marketing Yourself.Hiring Employees (Assistants).Building a Sales Team.Week 4.Project a Positive Attitude.Surround Yourself with Positive People.Seek Out Positive Ideas.Banish Negativity and Self-Defeatism.Master the Art of Po |
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52 Weeks of Sales Success: America’s #1 Salesman Shows You How to Send Sales Soaring $41.35 New – Acknowledgments.Introduction.Week 1.Start Now.Do the Hardest Thing First.Tell Everyone You Know What You Do.Remain Positive.Work for Today, Tomorrow, and Your Future.Stick to It.Week 2.Stay Put.Week 3.Cultivate an Entrepreneurial Mindset.Procuring Tools and Resources.Marketing Yourself.Hiring Employees (Assistants).Building a Sales Team.Week 4.Project a Positive Attitude.Surround Yourself with Positive People.Seek Out Positive Ideas.Banish Negativity and Self-Defeatism.Master the Art of Po |
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52 Weeks of Sales Success: America’s #1 Salesman Shows You How to Send Sales Soaring $30.99 New – Acknowledgments.Introduction.Week 1.Start Now.Do the Hardest Thing First.Tell Everyone You Know What You Do.Remain Positive.Work for Today, Tomorrow, and Your Future.Stick to It.Week 2.Stay Put.Week 3.Cultivate an Entrepreneurial Mindset.Procuring Tools and Resources.Marketing Yourself.Hiring Employees (Assistants).Building a Sales Team.Week 4.Project a Positive Attitude.Surround Yourself with Positive People.Seek Out Positive Ideas.Banish Negativity and Self-Defeatism.Master the Art of Po |
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52 Weeks of Sales Success: America’s #1 Salesman Shows You How to Send Sales Soaring $41.95 New – Acknowledgments.Introduction.Week 1.Start Now.Do the Hardest Thing First.Tell Everyone You Know What You Do.Remain Positive.Work for Today, Tomorrow, and Your Future.Stick to It.Week 2.Stay Put.Week 3.Cultivate an Entrepreneurial Mindset.Procuring Tools and Resources.Marketing Yourself.Hiring Employees (Assistants).Building a Sales Team.Week 4.Project a Positive Attitude.Surround Yourself with Positive People.Seek Out Positive Ideas.Banish Negativity and Self-Defeatism.Master the Art of Po |
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52 Weeks of Sales Success: America’s #1 Salesman Shows You How to Send Sales Soaring $30.62 New – Acknowledgments.Introduction.Week 1.Start Now.Do the Hardest Thing First.Tell Everyone You Know What You Do.Remain Positive.Work for Today, Tomorrow, and Your Future.Stick to It.Week 2.Stay Put.Week 3.Cultivate an Entrepreneurial Mindset.Procuring Tools and Resources.Marketing Yourself.Hiring Employees (Assistants).Building a Sales Team.Week 4.Project a Positive Attitude.Surround Yourself with Positive People.Seek Out Positive Ideas.Banish Negativity and Self-Defeatism.Master the Art of Po |
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8 Lost Secrets Of Marketing Legends $1.49 If you want a better return on your direct marketing dollar, you can have it. It’s that simple.You stand on the shoulders of marketing giants. If you do as they did, you’ll get the terrific results they got. Because modern technology has brought so many changes, you might think that marketing is an entirely different art than it was years ago. But marketing is as much a science as an art, and its principles don’t change.When we talk about the principles of marketing, we’re really talking about one thing – human nature. Today, people may come by phone or online, instead of by horse or camel, to shop from your market. But what makes them buy hasn’t changed since the beginning of time. Modern marketing really began about 100 years ago, when people began to use a scientific approach to communicate what works in advertising. When we say something is scientific, that just means we can test it and get the same results, time after time. We have different tools, but if you experiment with the methods of successful marketers, you’ll find their methods work just as well for you.If you want a better return on your direct marketing dollar, you can have it. That’s what Eight Lost Secrets of Marketing Legends is all about. Here, you’ll find eight powerful tools developed by the best marketers of the last 100 years. You’ll be able to use these tools for yourself – right away – and see the results in your sales. |
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A Case Analysis – Exploring Customer Attitudes On Bmw $91.9 Master Thesis aus dem Jahr 2004 im Fachbereich Wirtschaft – Marketing, Unternehmenskommunikation, CRM, Marktforschung, Note: A (1.0), Hawai’i Pacific University, Veranstaltung: Professional Paper MBA, 20 Eintragungen im Literaturverzeichnis, Sprache: Englisch, Abstract: “Building a brand is both an art and a science. It is the strategic mix of focus and risk that gives a brand its meaning in people’s lives (Dolan, 2003)”. Branding has been around for centuries as a means to distinguish the goods of one producer from those of another. Brand elements identify and differentiate the brand. However, many practicing managers refer to a brand as more than that. They define a brand in terms of having actually created a certain amount of awareness and reputation in the marketplace, which distinguishes a small brand from a big brand. Especially strong brands have a number of different types of intangible image associations that link customers emotionally to the brand. Prior research has explored differences in customer perception and evaluation of brands for example through investigating brand equity. More recent research has found out that customers differ not only in their perception of brands but also in how they relate to brands. This suggests that people sometimes even form a relationship with a specific brand (Aggarwal, 2004). Branding and brand-based differentiation are powerful means for creating and sustaining competitive advantage (Aggarwal, 2004). Highly competitive markets like the automotive market make powerful, strong brands essential to accomplishing growth. According to Agarwal, Dahlhoff & Rao (2004), companies create brand equity by delivering quality products and by creating strong, unique and favorable brand associations. Customer loyalty, larger margins, brand extension opportunities, enhanced perceptions of product performance, and increased marketing effectiveness and efficiency among other things are possible benefits of building |
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A Case Analysis – Exploring Customer Attitudes on BMW $91.9 Used – Master Thesis aus dem Jahr 2004 im Fachbereich Wirtschaft – Marketing, Unternehmenskommunikation, CRM, Marktforschung, Note: A (1.0), Hawai’i Pacific University, Veranstaltung: Professional Paper MBA, 20 Eintragungen im Literaturverzeichnis, Sprache: Englisch, Abstract: “Building a brand is both an art and a science. It is the strategic mix of focus and risk that gives a brand its meaning in people’s lives (Dolan, 2003).” Branding has been around for centuries as a means to distinguish th |
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A Case Analysis – Exploring Customer Attitudes on BMW $57.95 Used – Master Thesis aus dem Jahr 2004 im Fachbereich Wirtschaft – Marketing, Unternehmenskommunikation, CRM, Marktforschung, Note: A (1.0), Hawai’i Pacific University, Veranstaltung: Professional Paper MBA, 20 Eintragungen im Literaturverzeichnis, Sprache: Englisch, Abstract: “Building a brand is both an art and a science. It is the strategic mix of focus and risk that gives a brand its meaning in people’s lives (Dolan, 2003).” Branding has been around for centuries as a means to distinguish th |
